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Posts Tagged ‘google’

TedxLiverpool: A Mobile Future


November 8th, 2011 by Michael

A mini-Studio North contingent ventured to Liverpool earlier today to attend TedxLiverpool at the excellent FACT venue on Wood St in the city centre. The theme of this year’s event was ‘A Mobile Future’ and it had proved that popular beforehand that both the main event and a ’simulcast lounge’ downstairs had both sold out. It did not fail to deliver.

tedx-logo

First up was Ian Wharton of software start-up Zolmo who as I already knew from a recent Northern Digitals/BLAB night is a superb speaker. In this environment, Ian was similarly entertaining and shared some of Zolmo’s finest moments with us, mainly their work producing apps for brand Jamie Oliver. As he departed the stage he left us with the inspirational last thought “In this industry, if you’re pissing a few people off, chances are, you’re doing something right”. Superb stuff.

JamieOliver

If this was a tough act to follow then it needed the cool head of Stephen Mellish (Radical Company) to pick up the baton. Stephen’s talk was mainly future focussed, offering his thoughts on where mobile goes next or as he more appropriately suggested…the device with no name. With no stone unturned Stephen lent his thoughts to how ‘mobile devices’ could be practically used in every way from treating health conditions to voting live on political issues (who needs MPs he quipped).

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Insider Search Marketing Special Feature


October 19th, 2009 by Michael

Featured on Page 27 of this month’s Insider Magazine, Operations Director, Michael Di Paola shares his thoughts on an increasingly valuable online marketing tactic…

“As an independent brand design consultancy, our core offering is intrinsically linked to search marketing. So, although it’s a service we offer our clients we can afford to take an impartial view on this popular online marketing tactic. We certainly never advocate techniques that we describe as ’search at all costs’. By this, we mean websites where the user experience has been destroyed by overwhelming on page optimisation such as keyword stuffing. Although it is an essential marketing activity for most businesses, search marketing must only play one part in an organisation’s overall digital marketing strategy. With this in mind, budgets should be allocated giving due consideration to other channels – both on and offline.

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Search Engine Optimisation for the common man


April 21st, 2009 by Andy

It’s a big old world (wide web) out there. You’ve just had your new website created, by Studio North naturally, it’s looking fantastic and works a treat but how on earth are people going to find it? Kevin Costner once said, “build it and they will come” but sadly he wasn’t starring in a movie about the Internet at the time.

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Blackberry App World is here…


April 1st, 2009 by kaz

As Google’s Android platform for mobile phones is axed, BlackBerry announce the arrival of BlackBerry App World. You can install BlackBerry App Word to your BB and download applications, some are free like Facebook but others can be purchased through PayPal.

I think a bit of healthy competition for Apple’s iPhone won’t do anyone any harm :o )

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Homage to the Hungry Caterpillar


March 20th, 2009 by kaz

I love todays google picture for the first day of spring

the hungry caterpillar google spring09

The Very Hungry Caterpillar by Eric Carle is one of my favourite kids books ever.

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Googlology


February 16th, 2009 by Michael

Internally berated for a touch of arrogance on a previous blog and rambling too much on most others, I should really tone down both the length and self-congratulatory nature of this post. Hmmm, maybe.

We are doing absolutely bloody brilliant in Google’s organic search listings on pretty much all of our preferred key phrases. Result, no ad costs, loads of new enquiries, huge income streams and a much brighter outlook for 2009. Thank you webbies, I love you all.

There you go, one out of two ain’t bad.

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