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Archive for October, 2008

Band wagon blues for Brand & Ross


October 29th, 2008 by Rachel

Is it only me or is anyone else totally mystified by the sheer public reaction to Brand & Ross’ onair blunder? 

The Guardian reported today that 18,000 complaints have been received, prompting the suspension of both djs who have both issued full public apologies.  The bandwagon has got its proverbial cherry on top with the addition of the PM’s criticism (as if he doesn’t have bigger worries like, errr the state of the economy perhaps) although perhaps he is creating a diversion….so far so good in that case and hats off to the evil genius.

I however have a couple of issues with such a violent public reaction.  Not wishing to condone their actions which were at least ill considered and probably just plain stupid the sheer force of the outcry has nevertheless left me gobsmacked. 

Firstly no-one thinks to complain when our retina’s are burnt and much psychological distress is caused by many a sad celebrity who, in the vain hope of resurrecting an ailing career attempt to jive around a dance floor in skin tight lycra rythmnless and sadly lacking charm or worse still don ice skates much to the same effect.

And on a much more serious note people are quite happy to mind their own business when real news is broadcast, standing by and watching as actual events unfold that effect the very fabric of our society but when there are trivial, unimportant and trashy stories that affect a ’celebrity’ and good old fashioned British politeness it rouses half the population.  Is anyone else just screaming PERSPECTIVE?! 

Ultimately though I suppose it’s good to know that as a nation we can still go on witch hunts baying for blood; perhaps we can bring back burning at the stake to add a bit of spice.  Of course that’s only my opinion but if you don’t like it at least 18,000 of you know how to get scribbling, you blatantly don’t have anything better to do……

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Washing up wonder


October 27th, 2008 by Rachel

Most of us get excited about something, be it new shoes, a particular band or a holiday.  Few however can claim to get excited about washing up, or more specifically the paraphanalia that constitutes the washing up experience.  Step up then please our very own communications guru Allie Johns.  Often seen in trendy bars or boogeying at concerts Allie has nurtured a cool image of herself that we have accepted unquestioningly….until now.

Having ranted for what seemed like months about the fact we had a round washing up bowl for a square sink Allie graced me with the email below, demonstrating just how anally retentive the lady can be:

 ”… I picked up a spanking new SQUARE washing up bowl for Studio North on my way back from meeting this morning. Oh my god. Yes. It’s actually true. We will have a bowl that fits the sink. Sad but true. Schedule an unveiling ceremony for it, first thing Tuesday.”

Of course being anally retentive does have its positives and we do now have a matching bowl and sink which is admittedly much more convenient.

Of course it hasn’t thwarted the washing up gremlin who dirties the dishes that everyone *ahem* leaves squeaky clean, maybe the next kitchen gadget could be CCTV so we could catch the rascal in the act.

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Myebook in launch phase


October 21st, 2008 by Michael

One of our more interesting creative projects from the last year is slowly coming to fruition at long last.

Myebook.com (http://www.myebook.com), a web-based ebook community, is launching to give people the tools to create book content and ‘get it out there’ for free. Every aspect of publishing content is covered – from creating, to sharing and reading – in a slick and simple way.

Studio North’s specialist identity and digital teams worked in collaboration over a number of months to create the brand identity and design the myebook website which has been developed in-house around our page templates and user interface designs.

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Bangon08


October 16th, 2008 by Rachel

We said watch this space and we meant it!  Without further ado, click the above, go to the website and get involved….

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Happy birthday babyfaced Butterworth


October 14th, 2008 by Rachel

Happy birthday Gaz from us all here at SN, our babyfaced boy has reached the grand old age of 27 but still looks the same to us as the wide-eyed starstruck kid who wandered into our old offices on Bradley St all those years ago on the off chance we were looking for someone.

A few things you didn’t know about the birthday boy:

He has a cat called Faberge, yes people Faberge.  Turned his nose up at Burberry and went straight to the top…..

He has made eating into an art form, 6 solid meals a day is no feat for this trooper, nor it seems is half a birthday cake.

He is very active in extra curricular SN activities including vice chair of Friday Fun Club (FFC), an incredibly important role as well as being a key member of Geek Club, embrace the diversity ;-)

Mr Butterworth we salute you, may you spend an additional 20% of your life at keeping us all entertained with your photoshopped pictures of various team members.  Happy birthday!

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Congratulations stormin’ Norman….


October 13th, 2008 by Rachel

It was good news for all at SN last week when the Normster returned from what appeared to be a 52 week holiday to take control of the production side in her military dictatoresque style that you come to know and love….Of course she almost didn’t make it largely due to the fact that she was weighed down by the massive rock on….yep, you guessed it her ring finger!  Frankie Childs, the charmster himself had proposed on the second day of hols in the Atlas mountains in Morocco…..On one knee….In front of a waterfall (collective ahhhhh / puke depending on your romantic inclinations).

After Norms managed to compose herself having burst into tears (usual response I’m assured) it was all Frankie could do to keep his fingers as she dove Frodo style, finger first onto the ring to ensure that she wasn’t dreaming / hallucinating.

It goes without saying that we all wish them all the happiness in the world (although that’s always seemed a bit strange to me….what about the rest of us?  Maybe it should read, all the happiness in the world that you can realistically expect without being greedy and/or impinging on someone elses?) and we’re sure they will have a wonderful future together.

Of course we could be wrong with Norms already admitting that Frankie hadn’t thought past the proposal and the ’s**t that goes with a wedding’ but love will triumph and all that yadder, not to mention Norm’s unrivalled organisational skills which will surely make the day go without a hitch.  And of course they do make one hell of a gorgeous couple.  Congratulations guys :-)

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It prints, it cuts, it rocks


October 8th, 2008 by Michael

We quite liked this advert recently designed by the original smoothster himself, Sean Booth for our client Hybrid Services. As exclusive distributors of Mimaki printers in the UK, the brief was to devise a creative campaign highlighting the combined aspect of the new CJV30’s printing and cutting capabilities .

Our powerful headline copy and visual works well with the carefully crafted sub-header & body copy to hit the nail on the head.

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So there’s absolutely no alternative…


October 1st, 2008 by Michael

It appears that though I thought I had, I haven’t actually got everything off my chest about the whole transport and congestion charging malarkey.

No, there’s definitely more to be said. Again, I keep reading about people in pinstripe suits who like to drive Bentleys and Mercedes telling me about our rotten public transport system and how terrible it all is and how if it was a better service they’d immediately hop back onto trams, trains and buses. And how the world will be a greener place if a few suburban oiks were shunted off the roads and herded onto cattle-buses into town being prodded by fat cats speeding by in Aston Martins and Range Rovers.

It’s like this for me, it ain’t all that bad. Yes, you need to make an effort but £3bn later you will still need to make an effort, I guarantee it. I also guarantee £3bn will become 4,5,6 and so on….looking forward to my council tax bill that year! For me, it’s great. Twelve minute train journey from Burnage on a clean safe comfortable train or a half hour drive through moderate traffic at rush hour. Non brainer. If I miss the train, I walk a little further and get a bus – there’s no missing both. On other occasions, for example the couple of times a year when the train is cancelled it’s been an easy enough task to recruit another 3 people off the train platform who look like they need to be somewhere in a hurry and Kingsway Cabs (officially the best cab firm on the planet) are with me within 2 minutes (on a bad day). Approx £3 each later, I’ve made some new temporary friends and we’re all safely tucked up at our desks. Easy.

The point being that most people don’t use public transport because they are socially conditioned to take the easy option and be lazy. They probably prefer ready-meals and use gym memberships half a dozen times a year. The system, though it could be better, isn’t that bad – I have enough city-wide experience of it to realise that. It’s certainly not bad enough to prevent most people getting from A to B.

I also don’t accept that it is fair for Roger Tarquin-Henderson of Upper Chelford to drive his Rolls Royce into Manchester and pay the same as a mum of two from Wythenshawe who has to drop two kids at school in the morning before guiding her medium sized family car into the city centre for work. One will pay, one will have to either change jobs or seriously compromise her lifestyle. End result? Rog needs to drop his February ski break to Chamonix from 5 star to 4 star plus but at least gets into work 15 minutes quicker every day.

To further my depiction of a flawed funding system, is it also fair that people get to vote who aren’t even affected by it. So you live and work in Stockport. You are asked the question – if someone else pays for it do you want a better local transport system? Hmmm.

For clarity, there is plenty that can be improved public transport wise – I do appreciate that I’m quite lucky where I am but this is not a £3bn magic wand. There’s also plenty that could be done to provide some genuine cost-effective alternatives. Car sharing is an alien concept to most and walking a forgotten art. Cycling is largely prohibited by lack of places in town to safely store bikes and get yourself a wash or shower before work. I’m sure these simple initiatives could have an equal impact to the fantastic proposals to revamp Hale and Bramhall train stations.

Park and ride is surely something, that if viable, would already be provided by one of the major public transport operators. Surely market research has been done here? I bet anything it concluded that Rog (sorry, he’s taking a hammering) has absolutely no intention of ever leaving his pride and joy in some car park 15 miles out of town and sitting on a bus or train into town. It’s just not the same showing photos to the girls in the office, they need to touch the plush leather interior.

It won’t cost me a penny more but I’ll be voting no until someone, somewhere presents a balanced argument and not a lop-sided one.

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Consultation, what consultation?


October 1st, 2008 by Michael

Public consultation, I certainly don’t think so. It’s like war-time propaganda out there on them streets. I keep looking upto the skies expecting leaflets to drop from planes telling us how the congestion charge is the only way for the inhabitants of the Independent Republic of Mancunia to survive a sure but painful death. I swear I saw a tank ploughing it’s way up Portland St, with Cllrs Richard Leese & Pat Karney in full military garb addressing pedestrians via megaphone.

“Stop what you are doing, return to your homes immediately and vote yes or spend ten years solitary confinement in Liverpool”.

How many pro-congestion campaigns can there be? The latest one, United City (nice and clever that, I get it, just!) contains the usual self-proclaimed champions of industry aka Manchester business leaders getting their names in print, spouting about Manchester this, Manchester that. It’s all great stuff but most of the businesses supporting it have little genuine passion for the greatest city the world has ever seen. Without shaming and naming loads of them I would really question the true intentions of the majority, especially those who operate out of London. Are their hearts or wallets in 0161?

Most of the rationale from this crew for public transport improvement, hiding behind a thinly veiled environmental argument is to make Manchester bigger, greater, better business infrastructure, more economically powerful, world class city blah blah blah. Yeah ladies, coz bigger is always better.

Sorry chaps, I’m a Mancunian, not a wannabe Londoner. I love the place. I love the fact that whenever you go out you bump into someone you know and equally find yourself speaking to people you don’t know like you’ve known them for years. Yes, this is Manchester, a historical centre of political and social reform, industrial revolution, women’s rights movements, canals, railways, the computer and best of all, Vimto. Home to the Peterloo Massacre, the Busby Babes and more recently the IRA bomb. You see this city doesn’t simply lie down and die. It fights back everytime. These are world class attributes you can’t ever copy – quite frankly £zillion per sq ft prime office rents and the number of 5 star hotels simply won’t be talked about in the same way a hundred years on.

So please just leave Manchester as it is. The airport is already busy enough and provides more than enough pollution to the surrounding areas – and we’re talking noise here as well as other stuff. If you really, really want somewhere bigger to live then just move to London.

Though the idea of a vastly improved transport system is appealing to everyone, myself included, the bottom line is that we shouldn’t be subjected to this form of political blackmail. To provide a context, the government was able to find close to a billion pounds to form a limited shelf-life southern-centric tourist attraction called the Millennium Dome. Now they are telling us that to give Manchester the £1.5bn funding that by rights we should have had drip-fed into us in the past, we’ve got to stump up the other half. Hmmm, doesn’t sound that fair to me.

Maybe I’ve got the Mancunian Way running through my veins a little too much but if it was upto me I’d wheel out Jack Duckworth and tell them to shove it where the sun don’t shine. Tell them it’s a disgrace how the North West of England has been deprived of much needed funds in the past and that we’re not going to be some form of urban guinea pig for the rest of the country.

After all, we’re mancunian, we’ll cope won’t we?

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Study buddies


October 1st, 2008 by Rachel

No-one here likes to feel like they’re missing out so when it was determined that I as going to be doing an evening class both sarah & anna felt they simply couldn’t bear it and not only signed up themselves but decided to go on their journey of self improvement together (hmph).

The two budding fashionistas have started a BTEC in Fashion & Clothing learning the essentials in pattern construction and garment making.  Westwood watch your back, Gucci beware ‘cos these ladies are set to take the fashion world by storm (& if not I’m hoping for a nice pair of curtains…. ;-)

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